This week was the official start of the fall movie season with the season's first big Oscar favorite, Prisoners, being released. The dark and disturbing R-rated drama started the season right with a $21.4 million weekend in first place. That's a solid start for such a dark and depressing drama. Clearly, Warner Bros. positioned the film well for the start of the fall movie season. The film received a "B+" Cinemascore, which hints at a slight audience rejection. However, the word of mouth out of Toronto and Telluride, along with any possible Oscar buzz could be enough to put this film in the range of $75-$80 million.
After that, the box office becomes slightly more dour. Insidious-Chapter 2 placed in second place with a $14.5 million weekend. That's a 64% drop for the horror film, which I likely won't see in theaters. Sorry, I just don't know what it is, but I can't watch horror movies in theaters. The PG-13 horror hit has grossed $60.8 million so far. The Family took the standard 50% drop to third place this weekend with a $7 million three-day gross. I almost forget about that film, but obviously there's an audience somewhere. The Family has grossed $25.6 million.
Instructions Not Included added 45 theaters and jumped 17% for a $5.7 million weekend. The Spanish-language comedy placed in fourth and has now grossed $34.2 million. That's a great start for a film that I had no idea existed about a month ago. Now, in fifth place, was the weekend's turkey, Battle of the Year. The 3D dance drama was essentially a B movie that no one was really interested in. It took in $5 million this weekend. That's a disappointing start, but the movie did receive an "A-" Cinemascore.
We're the Millers continued to rake in money at the box office with a sixth place finish this weekend. The comedy hit grossed $4.67 million this weekend, which was enough to raise its total to $138.1 million. Lee Daniels' The Butler has seen a fall of sorts after its strong first few weeks. The PG-13 drama finished in seventh place with $4.3 million. That's a relatively light drop, but the film now has no chance of catching fellow drama The Help. Also, in eighth place was Vin Diesel's Riddick. The sci-fi thriller took in $3.6 million, which was enough to raise its total to $37.1 million.
In ninth place this weekend was one of the big success stories, the rerelease of The Wizard of Oz in IMAX 3D. The restoration took in $3 million, ahead of Top Gun and Raiders of the Lost Ark, which both were re-released in IMAX previously. I considered going to see the film, but my local theater charges a whopping $17 dollars for an IMAX ticket, so I opted out. And finally, in tenth place, we have Planes which grossed $2.8 million. The animated comedy has grossed $86.5 million so far.
Also, in limited release, James Gandolfini's final performance in Enough Said raked in $240,000 in four theaters and Ron Howard's Rush grossed $200,000 in five theaters.
Next week sees the release of Metallica Through the Never in IMAX, along with Baggage Claim, Don Jon, Rush, and Cloudy with a Chance of Meatballs 2, which I already saw, and can't recommend beyond the animation. Good for kids, not for adults. However, it should still win the weekend handily. Here are some early predictions:
1. Cloudy with a Chance of Meatballs 2- $44.5 million
2. Rush- $15.6 million
3. Don Jon- $12.1 million
4. Prisoners- $11.9 million
5. Baggage Claim- $7.8 million
6. Insidious- Chapter 2- $6.7 million
7. Instructions Not Included- $5.1 million
8. The Family- $3.6 million
9. We're the Millers- $3.5 million
10. Lee Daniels' The Butler- $3.1 million
After that, the box office becomes slightly more dour. Insidious-Chapter 2 placed in second place with a $14.5 million weekend. That's a 64% drop for the horror film, which I likely won't see in theaters. Sorry, I just don't know what it is, but I can't watch horror movies in theaters. The PG-13 horror hit has grossed $60.8 million so far. The Family took the standard 50% drop to third place this weekend with a $7 million three-day gross. I almost forget about that film, but obviously there's an audience somewhere. The Family has grossed $25.6 million.
Instructions Not Included added 45 theaters and jumped 17% for a $5.7 million weekend. The Spanish-language comedy placed in fourth and has now grossed $34.2 million. That's a great start for a film that I had no idea existed about a month ago. Now, in fifth place, was the weekend's turkey, Battle of the Year. The 3D dance drama was essentially a B movie that no one was really interested in. It took in $5 million this weekend. That's a disappointing start, but the movie did receive an "A-" Cinemascore.
We're the Millers continued to rake in money at the box office with a sixth place finish this weekend. The comedy hit grossed $4.67 million this weekend, which was enough to raise its total to $138.1 million. Lee Daniels' The Butler has seen a fall of sorts after its strong first few weeks. The PG-13 drama finished in seventh place with $4.3 million. That's a relatively light drop, but the film now has no chance of catching fellow drama The Help. Also, in eighth place was Vin Diesel's Riddick. The sci-fi thriller took in $3.6 million, which was enough to raise its total to $37.1 million.
In ninth place this weekend was one of the big success stories, the rerelease of The Wizard of Oz in IMAX 3D. The restoration took in $3 million, ahead of Top Gun and Raiders of the Lost Ark, which both were re-released in IMAX previously. I considered going to see the film, but my local theater charges a whopping $17 dollars for an IMAX ticket, so I opted out. And finally, in tenth place, we have Planes which grossed $2.8 million. The animated comedy has grossed $86.5 million so far.
Also, in limited release, James Gandolfini's final performance in Enough Said raked in $240,000 in four theaters and Ron Howard's Rush grossed $200,000 in five theaters.
Next week sees the release of Metallica Through the Never in IMAX, along with Baggage Claim, Don Jon, Rush, and Cloudy with a Chance of Meatballs 2, which I already saw, and can't recommend beyond the animation. Good for kids, not for adults. However, it should still win the weekend handily. Here are some early predictions:
1. Cloudy with a Chance of Meatballs 2- $44.5 million
2. Rush- $15.6 million
3. Don Jon- $12.1 million
4. Prisoners- $11.9 million
5. Baggage Claim- $7.8 million
6. Insidious- Chapter 2- $6.7 million
7. Instructions Not Included- $5.1 million
8. The Family- $3.6 million
9. We're the Millers- $3.5 million
10. Lee Daniels' The Butler- $3.1 million
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